EDUCATING CUSTOMERS AS A WAY TO INCREASE THEIR LOYALTY AND ENGAGEMENT

I. H. Ibragimov, L. A. Musabaeva

Detail Publikasi

Jurnal: Procedia of Theoretical and Applied Sciences

ISSN: 2795-5621

Volume: 7, Issue:

Tanggal Terbit: 18 May 2023

Unduh PDF

Abstrak

This article highlights the importance of customer training as a competitive advantage tool that has a direct impact on customer satisfaction and trust. The introduction of customer training, customer-oriented educational practices sponsored by companies, in order to increase customer loyalty and their ranks, as well as their satisfaction of the requirements they expect, as one of the strategies leading to improved customer relationship management, is disclosed.

Kata Kunci

customer training customer company competitive advantage customer training area education product customer retention relationship management

Dokumen Lengkap

Kembali