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General Background: In the contemporary digital landscape, effective marketing strategies are crucial for business growth and product recognition. Specific Background: This research focuses on the digital marketing strategy employed by Briyani Mandhi Nusantara through Instagram, a platform that h...

General Background: The rise of social media has fundamentally transformed consumer behavior, particularly in the fashion industry, where brands leverage platforms like Instagram to engage with consumers. Specific Background: Established in Indonesia in 2012, 3second has positioned itself as a pr...

Technological advancements are reshaping human labor, particularly in the realm of marketing, where digital marketing has emerged as a powerful tool through social media platforms. General Background: The evolution of technology has enabled the creation of dynamic and engaging content that enhanc...

This study explores the strategic significance of digital marketing in influencing consumer behavior on social media, particularly within the used car trading sector exemplified by Citra Mobil Indo. General Background: As digital platforms increasingly dominate marketing landscapes, businesses ar...

Background: The increasing role of e-promotion, product quality, and innovation in influencing consumer purchasing decisions has become paramount in the digital marketplace, particularly for brands like Somethinc targeting younger generations on social media platforms. Specific Background: Despit...

General Background: Traditional Indonesian culinary culture faces challenges as modern food products increasingly dominate consumer preferences. To preserve and promote traditional cuisine, some entrepreneurs and influencers have introduced strategies to enhance brand image, maintain product qual...

In this article, scientific information about economic zones, which are the drivers of the economy of developed countries in the world experience, is presented. Introduction of foreign investments in industrial zones through economic reforms implemented in Navoi Uzbekistan, application of foreign...

This article examines the complex intersection between national security and migrant rights within the framework of international law. With an increasing focus on security, many states have adopted policies that restrict migration, often infringing on human rights, particularly the rights of asyl...

Business and marketing development in the digital economy requires the use of modern technologies and digital platforms. This process provides opportunities to optimize marketing strategies, establish more effective relationships with customers, and develop the brand globally. Through digital mar...

Islamic financial organizations, which work in agreement with Sharia law, assimilate financial innovation with social accountability in instruction to challenge global issues relating to sustainability and inclusivity. This academic article explores the means in which Islamic banks ease economic ...